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Management

Technology, operations and people at one table.

Two managing partners, each responsible for their own region and your first point of contact, and the founder on the advisory board.

Pen drawing of Jack Kessels, managing partner Benelux

Jack Kessels

Managing Partner

Benelux

Jack has extensive experience in operational leadership in food, FMCG and interim transformations. He has led complex operational assignments and improvement programmes and turns change into measurable results on the shop floor. His approach is pragmatic and people-centred.

How Jack helps you

  • Finding high-impact use cases for AR and AI in operations
  • Drawing up a joint roadmap for pilot and roll-out
  • Connecting the right technology, implementation and training partners
Schedule a call with JackLinkedIn
Pen drawing of Mark Dercksen, founder and managing partner DACH

Mark Dercksen

Founder and Managing Partner

DACH

Extensive experience in commercial, operational and transformation roles in international B2B environments: sales leadership, key accounts, operational excellence and change management.

How Mark helps you

  • A strong network of clients and partners in Germany, Austria and Switzerland
  • Aligning AR and AI projects with local practice, regulations and culture
  • Embedding implementations robustly and scalably in everyday work
Schedule a call with MarkLinkedIn
Pen drawing of Ortwin Verreck, founder of ActARion

Ortwin Verreck

Founder and advisory board

Founder

Entrepreneur with a long track record of building and scaling digital businesses in Europe. Before ActARion he led and advised companies in digital marketing, AI and SaaS, always focused on measurable results on the shop floor.

How Ortwin helps you

  • Digitising work instructions and training processes
  • Introducing AI and AR in operational environments
  • Building ecosystems of technology and implementation partners
LinkedIn

About our images. All illustrations are pen drawings in the ActARion colours. Above the management is a photo of the partners; the portraits are drawn from their own photos. Other work situations show no recognisable people, locations or clients.

How we work

From question to scale-up in four steps.

  1. 01

    Starting point

    Where do errors, downtime or fragile knowledge hurt most today?

  2. 02

    Insight on the shop floor

    We talk to operators, team leaders, quality and maintenance about how the work really gets done.

  3. 03

    The first solution, together

    One or two high-impact use cases, built with your own experts.

  4. 04

    Pilot, impact, scale

    Measured on time to competence, errors, downtime and first time right. Then a roadmap.

Read more about the pilot approach →
Pen drawing of Jack KesselsPen drawing of Mark Dercksen
No-obligation call

Would you like to get acquainted first?

In 30 minutes we look at your process, your numbers and the fastest route to a measurable pilot. No sales pitch, just concrete advice.

Where are you based?
Book a call with Jack

30 min · online · EN, NL or DE